Something I'm always aware of when I photograph is the background of my images. Not just because you want to avoid messy or distracting backdrops, but also because if you can get a horse performing in front of event advertising you can actually sell an image quite easily. People like showing off relevant images to their organisations, especially on social media. As you can see I've managed to get a cutting horse in action here right in front of a banner advertising the NZ Cutting Horse Association. This sometimes requires some creative positioning of yourself (here I elevated myself in the stands to get all the action captured).